print this page

Merchandise

VHS tapes

Twelve episodes of "My So-Called Life" were released in 1998 and 1999 on VHS tapes by a sub division of BMG, Bugjuice and BMG Video in the United States. BMG Video went bankrupt in 1999 and discontinued the VHS sets. They are no longer available in stores, but can sometimes be found on 2nd hand auction sites like ebay.com.

The episodes were supposed to be released in three batches, only two of them actually surfaced. All VHS tapes were in NTSC format.

Box Set 1 ("The Red Box")

My So-Called Life VHS Box Set 1
Released on October 13th, 1998 by BMG Video - streetprice then: around $22

This set was marketed as "The Best Of My So-Called Life". This set also contained so-called collector cards with quotes and pictures from the characters from the show.

3 tapes with the following episodes:
Tape 1 (only sold in the box set):
Episode 1 - "The Pilot"
Episode 15 - "So-Called Angels"
Bonus music videos: Natalie Imbruglia - "Wishing I Was There" & Ultrababyfat - "Twisted"

Tape 2 (also sold as stand-alone tape):
Episode 2 - "Dancing In The Dark"
Episode 3 - "Guns and Gossip"
Bonus music videos: Eve 6 - "Inside Out"

Tape 3 (also sold as stand-alone tape):
Episode 4 - "Father Figures"
Episode 5 - "The Zit"
Bonus music videos: Addict - "Monster Side"

Box Set 2 ("The Blue Box")

My So-Called Life VHS Box Set 2My So Called Life VHS Sets

Released on March 16th, 1999 by BMG Video - streetprice then: around $22

3 tapes with the following episodes:
Tape 1 (only sold in the box set):
Episode 6 - "The Substitute"
Episode 7 - "Why Jordan Can't Read"

Tape 2 (also sold as stand-alone tape):
Episode 8 - "Strangers in the house"
Episode 10 - "Other people's mothers"

Tape 3 (also sold as stand-alone tape):
Episode 11 - "Life of Brian"
Episode 12 - "Self-Esteem"



Box Set 3 ("The Yellow Box")

 

This set was never released because BMG Video closed shop in late 1999. With the growing popularity of DVDs in 1999 and 2000 it also became apparent that the final episodes were never to be released on VHS.

Missing episodes on VHS: 9, 13, 14, 16, 17, 18, 19.

 

BMG Promotion 

The release of the VHS was accompanied by a print ad campaign in 1998. Here are two examples from this print campaign.

My So-Called Life VHS Promo by Bugjuice

My So-Called Life VHS Promo by Bugjuice

prev | up Mall | next


“I cannot bring myself to eat a well-balanced meal in front of my mother.”

Angela Chase, Episode 1: "My So-Called Life (Pilot)"